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Construction Equipment Dealer - July 2011

From the Chairman

Congress knows something must be done - let's show them what.
Editor's Note

Thanks for your many industry contributions, Bill.
Inside AED
Groundwork
Insdustry Beat
Re-rent Can be a win-win-win, but watch the margin
Equipment management by the book
Get your customers hooked on attachments
Hazy, hot, humid, and highways!
Building Customer Loyalty:

When you care, they're aware
Re-evaluate your written social media policy
Closer Look
On the Numbers

Why dealers may have a better year than expected
Recruitment & Retention

Essential considerations for business transition planning
Aftermarket

Control how communication takes place with your customers.
View from the Hill

Tennessee senator explains how to rein in the NLRB
New & Improved
Advertiser's Index
Dealer Data